Why Washing in Cold Water Can Be a Smart Choice
19th August 2025
Why Washing in Cold Water Can Be a Smart Choice
When it comes to doing laundry, most people assume hot water equals the cleanest clothes. But in reality, that’s not always true. Washing your clothes in cold water has a lot of surprising benefits — for your clothes, your wallet, and the environment.
1. Cold Water Still Cleans Effectively
Modern detergents are designed to work in all temperatures, including cold water. That means your clothes will come out fresh and clean without needing hot water. Cold water won’t reduce the effectiveness of your detergent or soap.
2. Protects Your Clothes
Hot water can be harsh on fabrics, causing fading, shrinking, and wear over time. Cold water is gentler, helping your clothes last longer and keeping them looking new.
3. Saves Energy (and Money)
Almost 90% of the energy used in a washing cycle goes into heating the water. By switching to cold washes, you can save on your utility bills while reducing your household energy use.
4. Better for the Environment
Less energy use means fewer carbon emissions, making cold water washing an eco-friendly choice that helps the planet.
💡 At Willard Wash, we wash thousands of pounds of laundry every week — and we know how important water temperature is. Whether you’re doing laundry at home or letting us handle it for you, don’t underestimate the power of cold water!
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